About us

Who we are

We are the marketing arm and subsidiary of the European Handball Federation. Our main goal is to exploit the marketing and media rights for Europe's best handball competitions: EHF Champions League and EHF European League.

Since 2016 David Szlezak acts as Managing Director of the EHF Marketing GmbH.

Our culture

We will be courageous and clever inside and out of the handball arena to become responsible contributors to the future

Our vision

We will be the most attractive indoor sport and grow our community, pass on the sport to future generations in an even better state, be courageous and clever inside and out of the handball arena to become responsible contributors to the future.

EHF Club Competitions

EHF Champions League

The EHF Champions League was introduced in 1993 and is the most important club handball competition for men's and women’s teams in Europe. Since the 2009/10 season our FINAL4 flagship events -  the Machineseeker EHF Champions League and the EHF Champions League - are played in the LANXESS arena in Cologne and in the MVM Dome in Budapest.

EHF European League

The EHF European League was introduced in 2020 and replaced the EHF Cup as the second-tier competition of European club handball. The semi-finals and final of the EHF European League Men are played in the Barclays Arena in Hamburg. 

EHF European Cup

The EHF European Cup was introduced in 2020 and is the third-tier competition of European club handball. In 1993 the EHF City Cup was founded; it was renamed EHF Challenge Cup in 2000 and since the 2020/21 season now holds the official competition name EHF European Cup.

Our numbers*

*Season 2024/25

Our promise

Ownership

Utilizing naming & IP rights

Secure exclusive naming and intellectual property rights connected to the pinnacle of European club handball. Position your brand at the very top of the sport, visible across Europe and associated with excellence, performance and prestige.

Branding

Increase your brand visibility

Showcase your brand on Europe’s biggest handball stage, reaching fans across multiple markets through arenas, broadcasts and digital channels. A powerful platform to build recognition and credibility at continental level.

Activations

Deepen your fan experience

Create bespoke, on-site brand activations at Europe’s top handball matches, fully integrated into the live event experience. Each activation is designed to engage fans where passion is at its highest. 

Content

Drive fan engagement

Become part of European handball’s most compelling stories through premium, shareable content. Designed for a pan-European audience, our content amplifies your brand across leagues, cultures and platforms.

Hospitality

Elevate business and network

Host clients and partners at the highest level of European club handball. Our hospitality offerings provide exclusive access, premium environments and unmatched networking opportunities across the continent.

Our partners

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